Monitor Competition

Watch live (virtually) as FIRST IN does custom research on you (or your team) and compares it against your direct and indirect competitors. Let’s find some flaws in what they do (or don’t do) that can mean increased business for you!

Which agent has sold the most 3 bedroom homes within your Zip Code over the past 6 months?

Chances are you don’t know. What if it is YOU? If it’s not you, what if you sell more than he/she does THIS month? Would that info help with your marketing?

Book a live virtual session with us for you or your team. Watch and comment as we share our screen and review your website(s), social media, and marketing strategies while looking for flaws.

Stay glued to your screen as we do the same while researching your competitors. We can review their listings, sales, social media, advertising, and marketing strategies. The more you know about what they do right - and wrong – the better you can position yourself to succeed!

The closing of a home by another selling agent meant that our client’s similar home within the same community now had the lowest asking price by nearly $10,000 !

Without having to change anything about her listing, within hours she was able to blast this fact out to the appropriate lists in her database and post fresh photos with this price info on her social media. She alerted her list of buyer’s agents as well. Sure enough, she had multiple offers within a couple of days.

What does this have to do with researching your competition? Plenty!

Since she was our client, we were keeping tabs on similar properties and competing agents while she had this listing. We made sure her database was divided among potential buyers, sellers, investors, and agents so that the right people would get the “right” information.

And, most importantly, she admitted that if FIRST IN Real Estate Marketing hadn’t told her about the other sale, she would not have realized she had that marketing advantage!

A newer agent managed to get a few sales under his belt and, obviously, was looking to secure more listings. Armed with research showing specific agents with at least 10 more years of experience that he was outselling, and how much more he does for his sellers on social media, he was able to win a bigger percentage of his listing presentations!